Sponsor Festival Betances

About Festival Betances

July 20th & 21st, 2019

Plaza Betances, 100 W. Dedham St., South End, Boston

Festival Betances has become a staple in New England’s Latino community, and this year we're bringing a first-of-its-kind offering: a two-day gathering of some of the biggest female Latina artists, only at Plaza Betances.

Every year the festival draws a 3,000 person multicultural audience. Our family-friendly weekend includes: a parade, traditional cuisine, arts and crafts, a greased pole competition, children’s activities like face painting and inflatables, and other treats that highlight the diversity of Latino culture. Take a look at a recap of last year's festival!



A Historic Event in the Heart of Boston

46 YEARS
2 DAYS21 FEMALE-CENTRIC BANDS3,000 FESTIVAL GOERS
Bringing people
together - from a
neighborhood block
party to a staple event on Boston’s
Summer Calendar. 
Celebrating art and diversity.Performing various
Latin styles - from swinging
salsa to the fiery rhythms of bomba. 
As diverse as our Boston community
connecting through Latino culture
with music, dancing, food, activities, and more. 



Sponsor Advantages

CONEXIÓN LATINA ENGAGING AND UNIQUE BRANDED CONTENTTAX CREDIT BENEFITS 
Latinx population growth accounts for 92% of Boston’s population growth since 1980. In Massachusetts, the largest group of Latinos is Puerto Rican (42%)*

*U.S. Census
Your brand will be contributing to the first all-women Latinx festival in Boston. Women are a leading force in our city. By 2020, women's economic power is expected to grow by 111%. 
Because the state is just as invested in our community as you, your contribution will receive a 50% tax deduction. 



Agenda & Map

Saturday, July 20th
1pm-9pm
Sunday, July 21st
1pm-8pm
Parade
Youth Events
Domino Tournament
Basketball Tournament
Kids Games
Live Music
Food 
Greased Pole Tournament
Domino Tournament
Food
Live Music 

How you can sponsor:



Become a part of this history-making celebration!

Go to (link coming soon) to get started.

DEADLINE FOR SPONSORSHIPS IS JUNE 14th

For more information, please contact Linnette Speel at lspeel@ibaboston.org or (617) 535-1752.

If you see me, back up.